Headline Details

Apple is playing catchup. New iPhones won't help

Published on: Tue, 10 Sep 2019 14:17:19 UTC
News Agency: CNN
Description:
Instead of attracting new customers to the Apple ecosystem with breakthrough innovation, Apple is focusing on preventing its loyal customers from switching to Android devices, writes Mohanbir Sawhney, a professor at Kellogg School of Management at Northwestern University.

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